Why Reality Shows Like ‘Love Is Blind’ Are Turning to Popular Songs to Enhance Storytelling
Written By : Eshorjit Koijam
Published On : 01 APRIL 2025 | INFINITRIX NEWS
Los Angeles, CA – March 31, 2025 – Reality television has long been a staple of modern entertainment, but as the genre evolves, so too does its approach to storytelling. One noticeable shift in recent years is the increased use of popular songs in shows like Love Is Blind and The Bachelor. These shows, known for their emotional moments, are now using well-known tracks to create a deeper connection with viewers.
The Shift to Mainstream Music
For much of the history of reality television, shows relied on royalty-free music or lesser-known tracks, often chosen due to budget limitations. However, in recent seasons, reality TV producers have turned to mainstream songs, understanding that well-known music can elevate a scene’s emotional impact.
Take Love Is Blind, for instance. In the fourth season, the show used Lee Ann Womack’s I Hope You Dance to underscore a pivotal moment between Bliss Poureetezadi and Zack Goytowski. The decision to include this heartfelt ballad resonated with viewers and helped make the moment even more significant.
Chris Coelen, the creator of Love Is Blind, spoke about how the music selection enhances storytelling. “Familiar songs carry an emotional weight,” he said. “They allow us to bring viewers into the scene in a way that words alone can’t.”
The Cost of Licensing Big Hits
While the emotional benefits of using well-known songs are clear, it comes with a significant financial cost. Licensing popular tracks can be expensive, a challenge that many reality shows face. With budgets often stretched thin, producers must find creative solutions to balance emotional resonance with cost-effectiveness.
To manage this, many shows opt for cover versions of songs, or they work with independent artists to secure rights to tracks at a lower cost. This allows them to keep the emotional impact intact while staying within budget.
Jody Friedman, a music supervisor for several reality shows, explained that there’s always a balancing act. “We want the music to resonate with the audience, but we also have to work within our financial constraints,” Friedman said. “It’s all about finding that right balance.”
The Future of Music in Reality TV
As streaming services like Netflix, Hulu, and Amazon Prime continue to shape the entertainment landscape, reality TV shows are adapting to meet the growing demands of their audiences. The use of popular music is likely to remain a key strategy for creating memorable moments and deepening viewer engagement.
However, the rising cost of music licensing and the complexity of securing the necessary rights means that producers will need to continue finding innovative ways to incorporate music into their shows. Whether it’s a nostalgic ballad or a contemporary hit, music will remain an essential tool for creating emotional, engaging television.
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Published by : Infinitrix News
Author : Eshorjit Koijam | Infinitrix News Editorial Team
Event Published: March 31, 2025
Republish Article On : 01 April 2025 | Infinitrix News
Location: Los Angeles, CA
Source: Eshorjit Koijam | Infinitrix News
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